New Vintage

By installing our app, you are agreeing to our Terms of Service. 

IF YOU ARE A SIGNALS USER: Please note that you have until May 31st, 2026 to migrate over to New Vintage. Reach out if you have questions!

---

 

Finally use your DTC data together.

Your DTC systems don't talk to each other, but what if they did? Your ad spend has nothing to do with your reorder rates, at least not in any system you can look at. When someone on your team needs an answer that touches two sources, they export, paste, and pivot. Or they ask someone else to pull it, and by the time it arrives, the window to act has closed.

New Vintage connects your DTC data into one place and gives your team an AI Data Agent that learns as you delegate.

Ask questions across sources. See which customers need attention this week. Push a Segment to Klaviyo without exporting anything. The whole point is that your team can finally do something with the data you already have.

What your team gets

Data Agent (Beta)	An on-demand data analyst for your team. Ask questions across your connected sources and get cited answers from your actual data. Follow up to go deeper. When it doesn't know, it says so.
7 pre-built customer Segments  (and growing!)	Segments are pre-built customer lists we think are worth contacting each week.  Monetization: Gifting Customers, Rising Spenders, Club Upgrade Ready, Reorder Ready Retention: Falling Spenders, Lapsed Customers, Expiring Club Holds Each with customer counts, trends, fit scores, and suggested actions. Refreshed weekly on Pro.
One-click activation	Push any Segment to Klaviyo. Bulk-tag members in Commerce7. Export to CSV.
Growing integrations	Live: Commerce7 and Klaviyo. Roadmap: GA4, Google Ads, Mailchimp, Meta Ads, RedChirp, Tock, TripleSeat, and Dynamics365 Business Central. Every new connector feeds the same data layer, allowing your Data Agent to include it in analyses.

Need a Segment we haven't built? Request one in the app or email support@newvintagelabs.com.

Setup

1. Install from your Commerce7 Admin Panel. One click. Your commerce data flows into your New Vintage data warehouse and stays in sync in real time. We do not store payment information or tenders at this time. 

2. Connect Klaviyo to bring campaign and engagement data into the same layer. Takes minutes.

3. Your Data Agent and Segments go live. Full ingestion takes a few hours depending on account size. You don't configure anything.

Why we're building this

Segments and the Data Agent are what's live today. We built them first because they're useful on day one. But the reason we spent so much time getting the data layer right is because of what comes after.

When your DTC data is in one place, your team can start answering questions they couldn't before: what ads or content drive reservations, what's breaking in the customer journey, which acquisition channels produce members who stick around? They can see problems before they show up in a quarterly report.

And we can build on the same foundation. Automation triggers from real customer behavior. Commerce7 extensions that put the right context in front of your staff when they need it. Texted previews before a VIP walks into the tasting room. AI-built segments from a single question.

None of that works when the data is in five different systems.

The teams that connect early will shape what we build next. If there's something you wish you could see or do with your data, we want to hear about it: cheers@newvintagelabs.com.

Your data stays yours

We are not training AI on your customer data. Each winery's data is isolated at the data level. Encrypted at rest and in transit. SSO available.

Pricing

Please visit our website at: https://www.newvintage.ai for the most current pricing. 

FAQ

How does New Vintage use AI?
We are teaching our AI agent how wineries sell wine, which is mostly about vocabulary, business concepts, and learning what works from analysis. The goal is to continue improving the agent so it can be increasingly useful to your team. This is not the same as what is often referred to as "training" [models], where data is used to effectively change the AI model's core understanding of the world. 

Do I need a credit card to start?
No. Install and you get 14 days of full Pro access, free.

How long does setup take?
Install is one click. Data ingestion takes a few hours, and once that's done your segments are populated and Data Agent is ready to go. Connecting Klaviyo and other Data Sources we add, takes a few minutes on top of that.

Can my whole team use it?
Yes, Pro includes unlimited seats. Invite whoever you want.

Will AI models be trained on my data?
No. Not by us, not by the model providers we use (subject to their own policies, which are out of our control). If that ever changes, we'll tell you before it happens.

What is the Data Agent?
It's an AI agent we built specifically for winery DTC. It knows the vocabulary (club shipments, allocation, reorder cadence) so when you ask a question, you get a real answer instead of a generic one. A general-purpose AI doesn't (reliably) know what a club shipment is. Ours does, but it still has lots to learn. That's where we need your help.